Industry First: Chinese Electric Motorcycle Brand YADEA Hosts Launch Event on CCTV
On the evening of June 13th, YADEA, hand in hand with Sa Beining, the host of China Central Radio and Television, solemnly held the “Technology, Achieving Better Travel” themed YADEA Technology Summit and YADEA GUANNENG Exploration E10 Glory Market Launching Event in the E01 Studio of China Central Radio and Television. YADEA became the first brand in China’s industry to host a launch event at the CCTV headquarters, thereby marking the beginning of a new era for two-wheeled luxury flagships in the industry.
As the single series of the world’s most popular electric two-wheeler products, the YADEA GUANNENG series has been constantly breaking through technological boundaries and setting industry records since its inception, with each generation serving as a benchmark for industry transformation.
Today, above its flagship line, the YADEA GUANNENG series welcomes the advent of luxury flagship models. YADEA GUANNENG Exploration E10, YADEA GUANNENG Luxury Q9 Collector’s Edition, and other YADEA GUANNENG luxury flagship models shine on the CCTV stage, creating a new benchmark for “Higher Quality, Ultra-Long Range” flagship products, redefining the luxury flagship two-wheelers, and fully demonstrating YADEA’s absolute leadership in the global short and medium distance travel field.
Worth mentioning is that a video was played at the launch event, featuring interviews with YADEA overseas dealers and showcases of overseas stores brought by reporters from the CCTV overseas stations. Represented by three cities – San Pedro Sula in Honduras, Frankfurt in Germany, and Hanoi in Vietnam – it demonstrated to the world the new paradigm of the globalisation of Chinese brands that YADEA has created in its 16-year journey abroad. The hope is that more Chinese brands will be able to step out of the country and into the overseas market, making products made in China popular in every corner of the globe.