China–On January 22, Yadea officially announced that in 2021, the global sales exceeded 13.8 million units, refreshing the industry record for five consecutive years, and creating an industry miracle with the industry leading momentum.

Yadea’s sales hit a new high, which also excited the industry. Entering the New Year, Yadea continued to create the Spring Festival marketing boom and achieved a marketing new height. Under the Spring Festival marketing activities, Yadea’s over 35,000 terminal stores saw a good start in the New Year.

The combination of “all-star lineup+all-store” resources demonstrated Yadea’s aggressiveness and ambition for the market.

Yadea’s Spring Festival marketing activities can be regarded as a general attack to the market underpinned by its brand marketing strength. With stores swarming with visitors, all dealers expressed that they deeply felt the the attraction of the activities and the enthusiasm of consumers.

The global sales exceeding 13.8 million units is an unimaginable height for many brands, but for Yadea, it is a new starting point for the next journey. Yadea leads the electric two-wheeler industry to soar with its strong brand strength, excellent products, leading research and development capabilities, strong channels and solid market power. The all-star lineup + top traffic + all-media input marketing strategy created a new era of marketing in the electric vehicle industry. Yadea has taken the lead in 2022, providing new ideas for marketing in the industry and a new direction for the development of the industry.