Technology & Mode Drive AIMA To The Peak
As a representative of the domestic electric two-wheeler brand, AIMA has set off a wave of technology and mode in its integration into the national life. AIMA Technology Group’s “Double Wheel Drive for Win” conference was solemnly held.
High quality development, AIMA builds a new era of e-vehicle
As stated by Mr. Ren Yong, CEO of AIMA Technology Group, the high-quality development stage of the industry is approaching. The essence of competition at this moment is the improvement of total factor productivity and the upgrading of the mode based on technological innovation. AIMA has already stood at the critical point and critical moment of qualitative change.
At this important time, the major measures released in this conference have built the foundation of the brand in the future, so that it is imperative to solve the difficulties in the industry.
User first and innovation-driven principle forge a new engine
Mr. Yang Wanli, Chief Technology Officer of AIMA Technology Group introduced the new technology of AIMA, including the sodium ion battery in the AIMA MAX energy core system, AI-SAFE security system, AimaOS and other core technologies.
On one hand, sodium ion batteries, compared with traditional lead-acid batteries, take obvious advantages in different operating conditions. Also, sodium ion batteries can normally discharge in extreme cold environment.
On the other hand, AI-SAFE safety system improved the safety level of AIMA electric vehicle again. It introduced ABS, the aircraft and automobile braking safety technology, automotive “domain control” concept of electronic and electrical architecture and the second-generation firewall, etc. into the vehicles. All these configurations ensure the security from the cycling-before, cycling to charging process.
Gaining an insight into demand, intelligent lithium series provide a new force of e-vehicle manufacturing
Mr. Xiao Huimei, Chief Information Officer of AIMA Technology Group explained that AIMA has insight into user’s needs, and he brought a new category based on AimaOS intelligent interaction system — Intelligent lithium series, which can achieve automatic sensing and other intelligent functions. This series truly realize “get close and get start”.
The AimaOS big data platform behind AIMA intelligent lithium series provides AIMA with the wisdom center in the field of travel, and realizes multiple supports at the level of sales network and user service.
Two standards released, AIMA takes the lead to serve new ecology
In addition to new technologies and new categories, AIMA Technology Group also released the Specification for 100km range of electric bicycle and Specification for after-sales service time-constraint of electric bicycle, which were formulated with CCPITCSC and other authoritative organizations.
The formulation of standards aims to better serve consumers. Mr. Yuan Yi, General Manager of Service of AIMA Technology Group brought the new brand service strategy that is specialization-oriented, brand-oriented and platform-oriented transformations and establishing the core advantages and excellent services.
At the same time, combined with the industry standard issued with the China National Institute of Standardization, AIMA has created the AIMA speed, defined the industry standard, and put forward the revolutionary new service standard of 1330 suit by AIMA, which promoted the service timeliness of the electric vehicle industry to a new height.
Picture the future by trend, AIMA new retail model released
In 2021, the sales volume and sales of AIMA on multiple platforms of e-commerce have achieved impressive results.
Mr. Wang Ping, General Manager of e-commerce of AIMA Technology Group, has precisely captured the transformation of mainstream consumers’ demands and consumption habits, and thus created an efficient retail form. This form has achieved a deep combination of online and offline, which contributed to a virtuous interaction and mutual development.
Fashion trend revolution, AIMA released summer fashion colors
Mr. Nie Yuchun, the fashion trend research expert from AIMA Technology Group, has brought new colors of AIMA’s summer trend. There are so many fashionable colors that will definitely hit consumers.
Promotion team covering the whole country, multiple help for marketing
Mr. Mo Xuan, Vice General Manager of marketing in domestic business division of AIMA Technology Group, introduced AIMA’s marketing idea: good product + good promotion + good retail. Through a series of efforts, AIMA has comprehensively improved the organization, product, promotion and retail power in the marketing process.
The promotion teams that cover the whole country add to the sales ability. They have surmounted the difficulty and provided the service support for the whole country; Standardized content, product training mechanism as well as retail consultant communication platform and mechanism effectively helps to increase the sales.
AIMA plans for future, technology and fashion will freshen the industry
Mr. Gao Hui, President of Domestic Business Division of AIMA Technology Group, announced the brand-new vision — technology to beauty and love. For this vision, AIMA launched a store refresh plan including the release of a new LOGO, communication refresh plan, product fashion plus technology refresh plan and a series of communication upgrades.
In the future, AIMA will take love as the soul, supplemented by people-oriented technology , to create a nice product experience, lead a beautiful cycling life and build a deeply rooted brand to accelerate its future growth. (Source: WeChat: dmotor-cn)