As one of the most influential motorcycle exhibitions in China, the 2025 Beijing International Motorcycle Exhibition (hereinafter referred to as “MOTOR CHINA”) was grandly opened at the China International Exhibition Center (Shunyi Hall) on April 10. This exhibition brought together more than 150 world-renowned brands, with an exhibition area of 70,000 square meters, covering the whole industry chain ecosystem of motorcycles, and launched more than 40 new products, fully demonstrating the vigorous vitality of China’s motorcycle industry in product development and market layout. The following is a summary of the key models and highlights of the new products in the exhibition released by Chinese brands.

QJMOTOR：”Re-evolution”—— 12 New Motorcycles are Coming in Strong!

After appearing at the Tokyo Motor Show and opening six stores in Japan, QJMOTOR once again shone at MOTOR CHINA with 12 new models, covering multiple market segments such as sports racing, naked bike, off-road and scooter, fully demonstrating its technological accumulation and market foresight.

Sports Racing

· SRK 800 RS：￥49,999

Naked Bike

· SRK 800（four-cylinder）：￥47,999

· SRK 900（two-cylinder）：￥44,999

Off-road

· QJ900: ￥46,800

· BKX250：Street Version:￥15,980 / Off-road Version:￥16,980

· COV 125：Supermoto Version:￥15,999 / Off-road Version:￥16,999

Scooter

· ROPIO 350：￥27,980

· BREAKER FORT 250：￥18,999

· FORT 250 City：￥18,999

· FORT150S：￥12,999

· Sunshine Dino MAX：￥13,980

· Sunshine 50：￥7,980

With a high density of new product launches and a diversified product matrix, QJMOTOR once again proved its strength as a two-round brand leader in China.

CBNMOTOR: Romantic “New player”

As a new brand of Chongqing Andes, “CBNMOTOR” debuted six new products in the world on the first day of MOTOR CHINA, integrating “courage, rebellion and romance” in “CBNMOTOR” catching all the focus when it appeared.

Panther 450

Mid-displacement off-road cruise with 449ml displacement, Max.power 27kW/8000rpm, Max.torque 35N·m/6000rpm, 15L fuel tank, centrally-mounted dual exhaust system and wide tires, showing a strong personality cruise style.

Calf 300 Mini

289ml displacement with 18kW power, 23.5N·m torque, 1730mm compact body, 7L small fuel tank, equips full metal shell, to create a high quality “Small Steel Gun”.

Newyoung 125

CVT automatic cruise new species, with 124ml displacement, 2100mm vehicle length , innovative equipped with 50L large storage space, subvert the traditional cruise practicality.

In addition, the brand also brought the V-shaped two-cylinder American Chopper – Flamingo 700, retro punk style 1200cc Cafe concept car, and an independently developed boxer engine. The new product is a real eye-catcher, but the long-term performance of the brand is still to be tested by the market.

VICTORIA: Continuing Leader of the Retro Scooter

As a representative brand in the field of domestic retro scooter, VICTORIA released a new model Seventies 150i, the price in the Chinese market: Standard Version: ￥11,980 /Gulf Oil Version: ￥12,380 .
The car is equipped with dual-channel ABS, TCS, 5-inch TFT instrument, aluminum rear swingarm, and supports human-machine interconnection. While continuing the retro aesthetics, it integrates a large number of intelligent configuration, and interprets the strength of “Retro without Losing Technology”.

In addition to the brands that held new product launches as mentioned above, AWMOTOR brought four main supersports models to participate in the MOTOR CHINA for the first time. The brand has appeared at the 2024 EICMA, and the models on display this time used all-aluminum frame and combat design language, which is tailored for the supersports enthusiasts, further enriching the domestic performance model camp.

A series of industrial and cultural activities such as “China Motorcycle Industry Development Report Conference” and “Motorcycle Illustration&Photography Exhibition” were also held during the exhibition.

Li Daokui, professor of economics at Tsinghua University, pointed out in his keynote speech Motorcycle Industry Development in the New Era : “2025 is an important development opportunity period for China’s motorcycle industry. The root cause of the trade friction between China and the United States is the tariff measures taken by the United States to solve the trade deficit. There is still space for cooperation between the two sides, and it is expected that the two sides will return to the negotiating table on an equal footing in the near future.” He proposed to expand domestic demand, release consumption potential, and promote the development of the motorcycle industry and the overall economy by “improving the pension benefits of migrant workers, promoting the old for new service of motorcycles, canceling the 13-year compulsory scrapping, and gradually opening up the urban motorcycle ban policy.”

MOTOR CHINA is gradually building a multi-dimensional platform integrating brand showcases, industry exchanges and user interaction­­——injecting fresh momentum into China’s motorcycle industry. MOTOR CHINA 2025 is not only a concentrated display of products and technologies, but also a deep dialogue on future travel and industrial trends!